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SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
Automatically keep track of weekly changes in more than 30 SEO variables. Get notifications if your SEO score changes.
SEO broken down in plain language, with clear definitions and 'how-to-fix' tutorials for each issue.
Quickly create editable SEO reports for your clients or partner websites.
Side-by-side SEO comparisons of up to 5 competitors. See how your SEO can improve against the competition.
Run unlimited analysis on our most powerful servers. Stored reports make it easy to view progress and past work.
Website monitoring and site load speed features offer a one-step tool to create automation processes for specific time intervals.
All of the tools right at your fingertips. With one quick click, you can see how your site is doing. The dashboard offers instant access to reports, monitors, and analysis tools.